“The Classic Quotes by Xi Jinping,” a multilingual TV program produced by China Media Group (CMG) that features quotes from ancient Chinese classics used by Chinese President Xi Jinping in his speeches and articles, began airing on Brazilian media outlets on Wednesday.

The launch ceremony for the third season of the Portuguese-language version of “The Classic Quotes by Xi Jinping” took place the day after President Xi arrived in Brasilia, capital of Brazil, for a state visit.

Geraldo Alckmin, vice president and minister of development, industry, trade and services of Brazil, attended the ceremony and delivered a speech. Over 200 guests from various sectors, including politics, economics, culture, media and academia also attended the event.

The third season focuses on themes such as a community with a shared future for mankind, cultural inheritance and innovation, biodiversity conservation, and exchanges and mutual learning among civilizations. It selects the original speeches and quotes from ancient Chinese classics used by Xi to elaborate on ancient Chinese stories and wisdom, highlighting President Xi’s exceptional political wisdom and rich historical and cultural knowledge.

Alckmin congratulated the launch of the program on Brazilian mainstream media. He highlighted that China is one of Brazil’s most important partners. Over the past 50 years, the comprehensive strategic partnership between the two nations has flourished, yielding substantial achievements across various fields. He expressed confidence that the program would help the Brazilian public gain a deeper understanding of Xi’s governance philosophy, appreciate the profound wisdom of Chinese culture and experience the vitality of China’s development in the new era.

Shen Haixiong, vice minister of the Publicity Department of the Communist Party of China (CPC) Central Committee and president of CMG, noted the significance of this year as the 50th anniversary of diplomatic relations between China and Brazil, and remarked that despite the vast distance between the two nations, the Pacific Ocean would not hinder the enduring friendship between their peoples.  

He said the launch of the program would offer the Brazilian public insights into Xi’s governance, his people-centered philosophy, and the essence of Chinese culture and spirit, and would open a window for Brazilian people to understand China in a new light.

Other speakers also emphasized that cultural exchanges serve as a vital bridge for enhancing mutual trust and understanding between nations. They expressed optimism about the future, anticipating deeper and broader collaboration in cultural and people-to-people exchanges between China and Brazil.

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